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BUSINESS PLANNING
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Start 2008 With A S.W.O.T Team!
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The SWOT exercise focuses on specifying the objective of a business, individual or project, listing the factors that are helping or hurting achievement of the objective GO
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A Quick Way to Get More Done in 2008.
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Tick, tick, tick…the fading sounds of the clock of 2007. It's time to begin thinking about and planning what will be going on in your business in 2008. from The Profitable Horseman Newsletter
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When Opportunity Knocks...
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Is a full barn a good thing or a bad thing then? It's a good thing if your barn is full of ideal horses, a bad thing if it closes the door for the greater opportunity to find you. GO
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Are You Busy With the Right Things in Your Business?
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What constitutes measurable and gratifying work (we) avoid or abandon the work that is vital to business success because it provides no instant gratification. GO
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Let Me Check My Calendar
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"You can make 2007 your best year yet after reflecting on 2006
and projecting the new year of 2007..."
from The Profitable Horseman's Newsletter GO
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Better Posture Corrects the Mid Year Slump
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Ask yourself this question, "How am I doing with my goals...?" Admit you're slumping…forget about the past six months and start over GO
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Increase Your Effort by 10%, Increase Your Profit by 100%
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GO
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FINANCES
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Looking for Financing Options?
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“One thing is certain at some point in your horse business development you will be looking for financing options. Finding financing requires knowledge of the funding environment and stages of borrowing, determining your level of commitment and risk comfort, and locating a funding source to partner with.” from Blue Ribbon Consulting
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Blue Ribbon Consulting
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Manure Piles and All That Rot
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Horse manure is a lot like paperwork, it just keeps piling up. With a properly designed composting system, see how you can turn manure from an expense to a profit item. GO
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Horse Owners and Breeders Tax Handbook 2006
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American Horse Council GO
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New York State Sales Taxes ands Stables
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download a PDF from Saratoga County Cornell Cooperative Extension GO
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Tax Information
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Articles
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Barn Expenditures
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download an excel worksheet from Saratoga Co Cornell Cooperative Extension GO
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Do Your Lesson Horses Pull Their Own Weight?
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"How much does a lesson horse cost per year?
...make sure they are pulling their own weight in lesson revenue.”
from The Profitable Horseman's Newsletter GO
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LAW - EQUINE
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Equine Law Articles
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Forms, Contracts & Agreements Articles
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PROMOTION / MARKETING
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To Cook Up More Sales, the Pot!
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"An object at rest tends to stay at rest and an object in motion tends to stay in motion…” a stirred pot keeps your plate full
from Profitable Horseman Newsletter GO
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Drip Marketing
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Keep your information in front of your target market in small doses over long periods of time GO
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Marketing Horses
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There are numerous factors that will help to determine if your efforts in the horse industry will result in either a successful endeavor or a money draining and expensive proposition GO
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Keep the Juice Flowing
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With a Marketing Plan and a Marketing Calendar in place at the start of each business year. Jan 25 GO
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How to Send Digital Photos Like A Pro
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Use your photographs of horses, your facility, your clients and your events as a powerful sales tool for increasing profits. GO
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Write Your Ads Just Like the Pros
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"Your words help the reader to make a decision to buy your stuff...
Most ads written by professional horsemen are BORING!"
from The Profitable Horseman's Newsletter GO
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The Three Things You Ought to Know About Your Horse Business
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"...you can use the magic of three to come up with the three big things that you do best when you're marketing yourself and your business." from The Profitable Horseman's Newsletter
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